Jeff Cooper Unveils Bridal Jewelry App

Bridal jewelry designer, Jeff Cooper, has introduced an app for iPhones and iPads that allows brides-to-be the opportunity to virtually try on the company’s designs. It’s now available through the iTunes App Store.

For those looking for bridal rings, the app allows future brides to go through the inventory of Jeff Cooper to virtually try on rings, allows for photo sharing and connects them with an authorized retailer.

The mirroring function puts the jewelry on the person in real time. While trying on, customers can click on the pricing icon, compare similar and matching items, and watch a product video.

For David Cooper, president of Jeff Cooper, the app brings the company’s jewelry directly to more people.

“We're excited to be bringing our designs to an even wider audience,” he said.

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GIA Offers iPad Apps for Consumers and Jewelers

It’s a new year and the Gemological Institute of America—the education, laboratory and research organization that invented the 4Cs—has iPad apps that are designed to enhance the jewelry and gemstone buying and selling experience for consumers and retailers.

GIA’s newest app is just for retailers and designed to use at the point-of-sale (top image). It provides interactive 4Cs education that retailers can show consumers, guidance on using GIA grading scales, information on diamond treatments and access to GIA grading reports. Follow this link to learn how to download the app.

An iPad app for consumers was introduced in November and provides in depth 4Cs education, how to read a diamond grading report and information on various diamond treatments.

New ipad App for the FT 'How To Spend It' Magazine

This is more of a public service announcement than a story. In my opinion one of the world’s best luxury lifestyle magazines is the Financial Times "How To Spend It." The FT has recently launched a free iPad app as a complement to the color newspaper supplement.

The ipad includes the following:

* A searchable content of more than 60 editions of How To Spend It;

*·Content from new issues posted seven days a week;

* Daily postings, such as blogs, columns, interviews and news from the How To Spend It staff that isn’t in the magazine;

* Content organized by subject rather than by print edition;

* Access to most magazine features and columns before they appear in print; and

* A “Gift Guide” with more than 600 inspired ideas for men and women with a new gift posted every day; and

“When we designed this, our first question was: why adopt a print-style published edition format when we can organize content logically and allow readers to search their favorite subjects, columns and writers?” said How To Spend It editor Gillian de Bono. “With daily postings, the app gives magazine readers a unique sense of discovery.”

Download the app by following this link.

Now you don’t need a subscription to the FT in order to enjoy the magazine. However, I would also recommend an FT subscription.  

I really do hope the ipad app runs better than the slow, cumbersome, flash-heavy, although beautiful, "How To Spend It" website.